December 5, 2022
Anthony's Coal Fired Pizza & Wings will introduce an AI phone answering system in all 60 corporate-owned Anthony's locations. The systems will leverage ConverseNow, a voice AI tech platform for restaurants, according to a press release.
"There's no question that automation is the future, which is why Anthony's was an early adaptor of this technology," Ian Baines, CEO at parent company BurgerFi International Inc., said in the press release. "Anthony's started testing AI two years ago with different vendors. Initially, the technology appeared somewhat inconsistent. However, the longer it runs, the more responsive it becomes as the algorithms learn to react to the customer order and then upsell. With ConverseNow's technology, Anthony's is taking the system to the next level for faster service and an improved customer experience."
Off-premise dining accounts for nearly 50% of sales, with 15% being phone orders. The brand receives 500,000 phone orders a year.
"Anthony's is constantly exploring innovative strategies and new technologies to stay ahead of evolving consumer preferences as part of our commitment to providing the best guest experience," John Iannucci, chief operating officer at Anthony's, said in the release. "Phone orders remain a strong sales driver for us, and by introducing ConverseNow's AI systems, all orders are addressed quickly and efficiently."