Operations

Chuck E. Cheese celebrates 200th remodel

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January 27, 2023

Chuck E. Cheese has completed its 200th remodel at its Douglasville, Georgia, location, according to a press release.

The brand has been refreshing its fun centers across 35 states to meet shifts in consumer demands. Upgrades include upgraded gaming and arcades, and interactive dance floor and a large format video wall and screens with audio connected throughout the venue. The brand is on track to remodel another 100 locations in 2023.

"Within the next three years, we expect all our fun centers across the country to be upgraded with our latest vision of the brand," David McKillips, president and CEO of parent company CEC Entertainment LLC, said in the press release. "Our remodeled fun centers offer families more space for play and through our game enhancement program we are introducing new games year-round. Its more entertainment than ever before! Chuck E. Cheese has helped families create lifelong memories for 45 years, so we are excited to bring to life an elevated entertainment experience to this beloved brand for the next generation of kids."

To celebrate the milestone, Chuck E. Cheese is holding a national sweepstakes with more than 200 prizes, with a free birthday party for 200 guests as its main prize. The sweepstakes will be live today through Feb. 28 and an additional 200 winners across the nation will be chosen to win prizes, like Chuck E. and Friends character plush dolls, gift cards, E-tickets, gift boxes and more. Winners will be announced on March 1.

The company and its franchisees operate nearly 600 Chuck E. Cheese fun centers and more than 120 Peter Piper venues.