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Domino's launches annual event for Fire Prevention Week

Photo: Domino's Pizza

October 6, 2023

Domino's Pizza franchises and corporate-owned stores are participating in Fire Prevention Week taking place Oct. 8-14. Participating units may have their pizzas delivered by a fire engine and if the smoke detectors at the building are working, the pizza is free, according to a press release.

If the alarms are not working, firefighters will replace the batteries or install fully functioning alarms. It's an annual event for the Michigan-based pizza chain.

"Every year, Domino's stores look forward to partnering with their local fire departments and the NFPA to spread fire safety messages in an exciting and unexpected way," Jenny Fouracre, Domino's senior director of communications, said in the release. "This is the 16th year that Domino's has brought the program to neighborhoods across the U.S."

"Cooking is the leading cause of home fires and home fire injuries, and the second-leading cause of home fire deaths," Lorraine Carli, NFPA's vice president of outreach and advocacy, said in the release. "That is why it is so important that everyone is aware of simple but important actions they can take to keep themselves and those around them safe when cooking. We hope to raise awareness about these potentially life-saving messages through our partnership with Domino's."

Domino's operates ore than 20,000 stores in more than 90 markets.