July 30, 2025
Happy Joe's Pizza & Ice Cream has reopened in New Ulm, Minnesota under the helm of local owner and operator Travis Hermel, a former longtime Happy Joe's employee, according to a press release.
"New Ulm has always been a strong market for us, and we're thrilled to have the right people in place to bring Happy Joe's back to the community," Tom Sacco, CEO, president and chief happiness officer, said in the press release. "Travis knows this brand inside and out. The leadership reflects the values we stand for and our commitment to putting smiles on the face of every guest who walks through our doors."
The New Ulm location is one of three currently open in Minnesota, with six more under development.
Happy Joe's Pizza & Ice Cream was founded in 1972 in Davenport, Iowa. The brand has three company-owned and 35 franchise locations throughout the Midwest with more in the pipeline.