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Happy Joe’s Pizza & Ice Cream sees increase in sales through Goldbelly partnership

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June 8, 2023

Happy Joe's Pizza & Ice Cream is seeing an increase in pizza sales since the brand partnered with online marketplace Goldbelly, according to a press release.

Happy Joe's pizza is now available to customers from each of the 50 states. The brand has seen triple the number of pizzas ordered online per month since it launched its partnership with Goldbelly.

"Our Taco Joe Pizza is an icon and put us on the map, but if you didn't live in the Midwest, you couldn't try it without making the trek into Iowa, Illinois, Minnesota, Missouri or Wisconsin," Tom Sacco, Happy Joe's CEO and chief happiness officer said in the press release. "This Goldbelly partnership has been a gamechanger for us because now if you grew up in Moline, Illinois, but live in Las Vegas, you can still get your favorite Happy Joe's pizza delivered to your door overnight!" But what makes the partnership Golden, is if you didn't grow up in the Midwest, and have heard the myths about Happy Joe's creating Magical Memories, now anyone, anywhere across our country, can partake in Happy Joe's iconic pizzas."

Since beginning its partnership with Goldbelly last year, Happy Joe's has seen an increase of over 100% in total online pizza sales and the number of orders sold each month has tripled to upwards of 240 per week. The brand recently increased capacity up to 400 orders per week to meet the increasing demand. The Taco Joe Pizza two-pack accounts for 30% of sales.

"We still make all our pizzas fresh, in store, so you're not getting an assembly line pizza. This is pure quality shipped straight from our restaurant oven to your home or office," Sacco added. "We see tremendous growth potential further down the road with this option and we're happy to do it because Goldbelly helps us spread the Happy Joe's magic and build more memories until we can open a restaurant in your hometown."




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