Franchising

Little Caesars to expand domestically, internationally in 2022

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February 9, 2022

Little Caesars has big plans for 2022. The Detroit, Michigan-based company is riding considerable growth momentum from 2021 into what is shaping up to be a year marked by even more worldwide growth in 2022, according to a press release.

"Little Caesars has ambitious plans to continue expanding globally and is actively seeking franchisees interested in joining our world-renowned brand," Jeremy Vitaro, Little Caesars chief development officer, said in the release. "In the U.S., we've developed tailored incentives to assist franchisees in lowering startup costs and further penetrating markets, like the Northeast. From an international standpoint, we just opened our first restaurants in Russia and are in the process of opening several other new markets this year, including Ecuador and the United Kingdom."

In the coming year, the brand intends to continue its domestic growth by adding more multi-unit and single-unit franchisees, offering special incentives for military veterans and first responders. With these targets in mind, Little Caesars is pursuing franchise candidates who strongly align with the brand's values and eligibility requirements in these key markets:

• New England.
• New York City.
• Minneapolis.
• Denver.
• Pacific Northwest.

Internationally, the brand is seeking multi-unit developers in:

• Brazil.
• France.
• Malaysia.
• Netherlands.
• Philippines.
• United Arab Emirates.

Little Caesars has stores in each of the 50 states and 27 countries and territories.