Marketing
Mountain Mike's Pizza partners with Sacramento Kings
February 7, 2023
California-based Mountain Mike's Pizza has been named a partner of the NBA's Sacramento Kings, according to a press release.
The brand has also been the official pizza of the San Francisco 49ers and an official pizza partner of baseball's Los Angeles Angels.
"We are extremely proud and excited for our new partnership with the Sacramento Kings — a team with a rich basketball history and a tremendously passionate fanbase, but also a franchise that in 2022-2023 is once again on the rise in the NBA," Chris Britt, co-CEO and co-owner of Mountain Mike's Pizza, said in the press release. "Further, our new relationship is especially meaningful because sports have been deeply ingrained in our brand DNA since the first Mountain Mike's Pizza opened on the edge of the Stanford campus in 1978, and today we have almost 60 Mountain Mike's restaurants in the Sacramento-Stockton area alone."
The brand will offer a series of promos to its rewards members and social media followers. For the remainder of the 2022-2023 NBA regular season, every home game where the Kings lead at halftime will allow fans to receive access to a free mini, one-topping pizza for Mountain Rewards app members. The offer is valid for one day following the game and can be only redeemed through the mobile app at Mountain Mike's 56 Sacramento-Stockton locations.
Mountain Mike's will also give away two tickets to the March 6 game when the Kings take on the New Orleans Pelicans. The giveaway launched in January and runs through Feb. 23 on Mountain Mike's Instagram page.
Aside from signage throughout Golden 1 Center, the agreement also designates the pizza chain as the presenting partner of a Kings upcoming physical education takeover program in local schools during each year of the partnership.
"We are excited to name Mountain Mike's Pizza as a proud pizza partner of the Sacramento Kings," John Rinehart, Sacramento Kings president of business operations, said in the press release. "Mountain Mike's Pizza will not only provide pizza vouchers to our fans following a game when the team was winning at halftime, but will also support the Kings efforts to enhance physical education classes at local schools."
Mountain Mike's operates more than 265 locations.
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Mountain Mike's Pizza
For over 45 years, Mountain Mike’s Pizza, a leading family-style pizza chain known for its legendary crispy, curly pepperonis and Mountain-sized pizzas, has been quietly building one of the largest regional pizza franchises in the West. Today we're developing coast-to-coast with 300+ restaurants, and we're primed for explosive growth nationwide
