News

Pizza Haven franchisees offered 'Hell' of a deal

February 6, 2005

Stuff.co: Owners of New Zealand-based Hell Pizza are wooing franchisees of rival Pizza Haven after the Australian-owned chain was bought by Domino's Pizza Australia last month.

Hell, owned equally by New Zealanders Callum Davies, Stuart McMullin and Warren Powell, has expanded rapidly since moving to a franchise model two years ago. It now has 29 franchisees. (Read also 'Hell' of a gourmet pizza war brewing in New Zealand.)

Pizza Haven, owned by the South Australia-based Christou family, has 35 stores in New Zealand, but has suffered from intense price competition from Pizza Hut and Domino's. An e-mail from the Christous to New Zealand franchisees, published on the Web site Pizzamarketplace.com, explained that the choice was either to sell out or expand significantly.

Read more ...