Pizza Hut makes Top 100 Global Brands ranking
September 18, 2008
BusinessWeek:Interbrand and BusinessWeek have released the list of Best 100 Global Brands. Pizza Hut came in at No. 81, down from its No. 74 ranking in 2007.
To qualify for the Interbrand/BusinessWeek Best Global Brands list, brands must derive at least a third of their earnings outside their home country, be recognizable outside of its base of customers, and have publicly available marketing and financial data.
Pizza Hut parent Yum! Brands was noted for the brands' overseas reinvention.
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