Yum Brands-owned Pizza Hut has achieved a sales record for the most digital sales ever on Super Bowl Sunday.
February 3, 2015
Yum Brands-owned Pizza Hut has achieved a sales record for the most digital sales ever on Super Bowl Sunday, according to NBC News.
"By halftime, the world's largest pizza company surpassed last year's sales figure, ultimately surpassing well over $10 (million) in digital sales," Doug Terfehr, a spokesman for the chain, said in the article.
This is the chain's first Super Bowl with its newly redesigned website and app, and its revamped menu that launched in November, NBC said.