News
Pizza Pizza taps Pitney Bowes' MapInfo
January 6, 2008
TROY, N.Y. — Canadian Pizza chain Pizza Pizza has begun using Pitney Bowes MapInfo location-intelligence solution to strategically expand its business, Pitney Bowes has announced.
Pitney Bowes MapInfo will provide Pizza Pizza with location-intelligence analysis in order to drive further expansion into Canada and enable more profitable site selection decisions.
Pizza Pizza also is using Pitney Bowes MapInfo location-intelligence solutions in its franchising and sales departments to conduct a more in-depth market analysis. The results of the analysis will help Pizza Pizza attract new franchisee partners and improve the profitability of current franchisee partners, according to a news release.
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