Pizza prices plummet in rural India towns
April 17, 2006
The Business Standard India: Chennai, India-based Pizza Corner is driving trial in theh country's second-tier towns with unusually low prices. The 46-unit chain is selling pies for rupees 49 (U.S. $1.09); in larger cities patrons pay between rupees 175 (U.S. $3.90) and rupees 345 (U.S. $7.67) per pizza.