June 6, 2022
Automated pizza vending brand PizzaForno has appointed Travis Edmonson as chief development officer. Edmonson has previously served as vice president of franchise development at Mr. Gatti's Pizza and former vice president of franchise sales and development at Marco's Pizza, according to a press release.
Edmonson brings years of experience in identifying market opportunities, site selection, contract negotiations, lease management, and sales analysis. Having worked with a variety of pizza brands, including Simple Simon's Pizza, Cheezies Pizza, Marco's Pizza, and Mr. Gatti's Pizza, he has a proven track record of success at devising strategies in the industry. In addition, he's worked with Pollo Campero, Gigi's Cupcake Franchise and ExecuFran LLC.
"We've built up our senior leadership team because we know we're headed across the entire U.S. in a short amount of time and needed the right support to take us there," Les Tomlin, co-founder and president of PizzaForno, said in the release. "As we continue to break into major U.S. markets, we know that Travis's background in franchise development will turn our easy-to-scale business model into the next fastest growing pizza brand."
The new chief development officer specializes in business developments, market identification, brand exposure and more.
"We have something the pizza industry has never seen before, as we have the units, technology and support in place to make PizzaForno a household name," Edmonson said in the release. "We know this small square footage required pizzeria can fit perfectly in high-traffic areas all around cities, vacation spots, universities, hospitals and more."