Operations

RIko's Pizza partners with Breast Cancer Alliance for 3rd year

Photo: Riko's Pizza

October 2, 2024

Connecticut-based Riko's Pizza has partnered with Breast Cancer Alliance for a third year, according to a press release.

Through this partnership, Riko's will leverage its growing audience and customer base to support BCA's fundraising and awareness efforts throughout Breast Cancer Awareness Month in October. Key components of the partnership include:

• "Dough-Nation Tuesdays." From October 1st to 29th, Riko's will donate 10% of all Tuesday sales to BCA; all 10 Riko's locations will participate.
• Co-branded pink t-shirts. Riko's and BCA designed a co-branded pink t-shirt that will be available for purchase at all corporate-owned stores and online through the brand's recently launched apparel website at https://shoprikos.myshopify.com/. All proceeds from these limited-edition t-shirt sales will be donated to BCA.
• Pink pizza boxes. Riko's has designed special pink pizza boxes featuring the Riko's and BCA logos to raise further awareness of breast cancer and BCA. The boxes will be used at all Riko's locations throughout October.
• Breast cancer awareness events. In partnership with BCA, Riko's will host dedicated breast cancer awareness events at select locations featuring live music, special promotions and other giveaways.

"Breast Cancer Alliance is an incredible organization whose mission is near and dear to our hearts," Rico Imbrogno, co-founder and CEO of Riko's Pizza, said in the press release. "Since we opened our doors 13 years ago, we have been dedicated to positively impacting the communities where we live and serve, and this partnership is just one way we can achieve that. We have immense admiration for the BCA's commitment to supporting women and families affected by breast cancer and are grateful for the opportunity to work with them this October. We encourage everyone to visit any Riko's location on a Tuesday this month and help us support this important cause!"

Yonni Wattenmaker, BCA's executive director, said the organization is thrilled to partner with Riko's for a third year.

"Rico, Luigi, and the entire Riko's Pizza team have been so generous with their time and fabulous menu, raising awareness and funding for our organization," Wattenmaker said. "We are honored to have such wonderful partners, particularly during Breast Cancer Awareness Month, and to see this collaboration build this October. 'No cooking' Tuesdays are here every Tuesday in October — just go to Riko's!"