January 27, 2022
Mountain Mike's Pizza ended 2021 on a high note, having achieved more than $250 million in total system sales. The company also experienced same-sales growth of 15% and total sales growth of 24% over 2020, according to a press release.
"As we approach the opening of our 250th store early this year, Mountain Mike's continues to achieve significant milestones in performance, including surpassing $1 million in systemwide AUV for the first time in 2021 with a top quartile sales performance of $1.6 million," Chris Britt, co-CEO/owner of Mountain Mike's Pizza, said in the release. "In addition, our system sales across our digital platforms (mobile web, mobile app and third party) have tripled over the past two years and now account for over $100 million and 40% of our system sales. Our brand's franchise opportunity for both existing and new franchise partners has never been more exciting as we accelerate the introduction of Mountain Mike's Pizza to more territories throughout the Western U.S. We are finding scores of valued and enthusiastic guests in every new market who serve as brand evangelists as we author an incredible growth story more than four decades in the making."
In 2021, the California-based brand opened 18 restaurants and signed franchise agreements for more than 60 restaurants. Mountain Mike's expanded its franchise footprint in California, Oregon, Nevada, and Utah and expects to open 30 locations, including debut franchise locations in Arizona, Idaho, Colorado and Texas. By the end of 2022, Mountain Mike's will have franchise locations open in eight states with several more on the horizon.
"We are excited for what's ahead as we continue to grow our slice of the nearly $46 billion U.S. pizza marketplace," Ed St. Geme, co-CEO/owner of Mountain Mike's Pizza, said in the release. "Since Chris and I acquired Mountain Mike's nearly five years ago, our goal has been to make our brand the most attractive franchise opportunity in pizza, and our results speak for themselves. We are realizing this goal as we continue to lead in performance, open more restaurants and work with the best of the best in franchise partners."
The company also launched a mobile app and loyalty program in 2021 and expect upwards of 250,000 loyalty members by the end of 2022.
Mountain Mike's operates nearly 250 units.
For over 45 years, Mountain Mike’s Pizza, a leading family-style pizza chain known for its legendary crispy, curly pepperonis and Mountain-sized pizzas, has been quietly building one of the largest regional pizza franchises in the West. Today we're developing coast-to-coast with 300+ restaurants, and we're primed for explosive growth nationwide