Delivery

Slice chops fees to shops on under $10 orders

Logo: via Twitter

October 28, 2020

Pizza tech platform Slice is eliminating its standard fee to shops on small orders as well as $10 pickup minimums and challenging other ordering services to do something similar.

Slice CEO Ilir Sela issued athe challenge to all such services today to adjust fee structures "to be fairer for small businesses," the company said in a news release.

Under the company's new structure, when customers place orders on Slice for $10 or less including taxes, the partner shop will no longer be charged the standard $2.25 per order from Slice. The move allows the more than 13,000 pizzerias on Slice to keep more revenue and potentially pass the savings on to customers, as well.

Slice said the move will allow some shops to add lower-ticket lunch items that might have previously been too costly for the businesses to include on the menu. The changes take effect Nov. 1.

"Removing fees on small orders for our partner shops was a no-brainer," Sela said in the release. "The pandemic is far from over, and I challenge all online ordering services to make similar adjustments to their fee structures to better support small businesses.

"When the local pizzerias in our network thrive, we thrive. Our flat fee is low, but Slice is committed to passing as much of the revenue as possible to each shop."

Slice has also launched Slice Accelerate that initially includes 100 nominated shops which are receiving $15,000 each worth of technology and services to strengthen their businesses.

In addition Slice said more than 1,000 partner shops have signed up for an add-on service called Slice Delivery to provide that service to shops without in-house delivery, while allowing them to set their own delivery pricing.

Slice, based in New York, serves pizzerias in 3,000 cities in 50 states.