June 3, 2013
FastCasual.com, sister site of PizzaMarketplace.com, has announced its annual list of the top Movers and Shakers in the fast casual segment. This year's list included Tulsa, Okla.-based Top That! Pizza, making its debut at No. 43.
"It's an honor to be included among so many other brands that are both bigger and more established than we are," said Lori Walderich, Top That! Pizza's co-founder and chief marketing officer.
Part of the report focused on 10 specific technology trends. Four of those trends include Digital Menu boards, Nutritional Analysis from MenuTrinfo, the TurboChef 2020 Oven and Coca-Cola Freestyle fountain — all of which were incorporated into Top That! Pizza's concept back in 2010, when the first Top That! Pizza unit opened in Tulsa.
"Until we pioneered the idea of unlimited toppings on single-priced custom personal pizzas created to order in a sub-shop format and baked in under 3 minutes, nobody was really talking about this type of pizza," Walderich said. "The lively competition in this category by some really big names is a very good thing — not just for us, but for everyone in this brand new niche."
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