Operations

Toppers Pizza finishes strong Q2 with 16th consecutive period of positive growth

Provided

August 8, 2022

Toppers Pizza finished Q2 with 8.9% same-store sales growth over Q2 last year, marking its 16th consecutive quarter of growth. The Whitewater, Wisconsin-based brand saw a 9.4% increase year over year compared to the same period last year, according to a press release.

"We have experienced consistent and powerful sales growth before, during and after the pandemic, which proves our model is built to thrive in just about any conditions," Scott Gittrich, CEO and founder, said in the press release.

The franchise attributes much of its growth to consistent menu innovation, which regularly introduces new items, LTOs and promotions.

Q2 also saw the one-year anniversary of Toppers' loyalty program, which Scott says has found "incredible traction" over the past year. That program — called the Upper Crust Society — currently has more than 190,000 members and accounts for more than 20% of system-wide sales for the year. More than 60,000 customers have downloaded the Toppers' app over the past year.

"We know that as a brand, we are only as strong as our franchisee, so their success is our top priority in every respect," Gittrich added. "Our entire corporate team is organized to provide support and resources to help our franchise owners grow, and the results speak for themselves. We are not just experiencing new-unit growth; we are seeing same-store revenue growth quarter after quarter at stores across our system. As long as that's the case, we know we are doing things right."

Toppers Pizza operates more than 70 pizzerias.