How Kung Fu Tea Captures 2x More Customers per Week Than Their Competitors

How Kung Fu Tea Captures 2x More Customers per Week Than Their Competitors

With their LevelUp-powered digital engagement platform, Kung Fu Tea drives traffic and sales by personalizing the guest journey, rewarding loyal customers, and engaging new fans.

Type: Case Study

Sponsor: LevelUp


Pret A Manger Hits 90-Day Customer Acquisition Goal in 36 Days with LevelUp

Pret A Manger Hits 90-Day Customer Acquisition Goal in 36 Days with LevelUp

Discover how Pret A Manger increased orders per store, guest frequency and customer acquisition with the launch of their new LevelUp-powered app and digital engagement program.  

Type: Case Study

Sponsor: LevelUp


How to Guarantee Flawless Execution for Successful LTOs

How to Guarantee Flawless Execution for Successful LTOs

With limited time offers (LTOs) gaining popularity, it is vital that restaurants ensure consistent delivery across all of their locations. Dive into this eBook and discover the three keys to a successful LTO launch.

Type: eBook

Sponsor: Inkling


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FEATURES


Food allergen programs deliver deeply dedicated diners

Food allergen programs deliver deeply dedicated diners

Many more brands are stepping up to the plate to tackle diners' concerns about food allergens by using everything from staff training to detailed menu item ingredient information. There's good cause for these measures since it's not only the right thing to do for customers' safety, but it's great for improving brand loyalty, too.

“Choice” Drives Successful Mobile Loyalty Program Engagement

“Choice” Drives Successful Mobile Loyalty Program Engagement

Mobile loyalty programs are the new requirement for the majority of today’s consumers, with 75% saying that they would be more likely to participate in loyalty programs if the programs could be accessed from their smartphones. But, to be effective, mobile loyalty programs need to meet the engagement needs of each member.

How Do Millennials Want to Engage with Loyalty Programs?

How Do Millennials Want to Engage with Loyalty Programs?

We recently launched CodeBroker’s Mobile Loyalty Survey. The report, based on research with 1,300 loyalty program members, has received a great deal of interest from mobile marketing professionals.

3 winning ways to turn up the volume on your loyalty efforts

3 winning ways to turn up the volume on your loyalty efforts

Pizza brands of all ilk are investing time, cash and other resources into truly rewarding loyalty initiatives that prompt continued engagement. But, the prevalence of loyalty programs today demands innovative reward strategies that cut through the noise and build rapport with consumers.

Millennials: 'Give us big discounts, cut the small talk'

Millennials: 'Give us big discounts, cut the small talk'

One of the more eye-opening sessions at this Fast Casual Executive Summit in Nashville this month was a quick, question-filled hour-long chat with a varied panel of millennials about what gets their restaurant business and what does not.

CEOs of Wing Zone, Focus Brands, Captain D's, Backyard Burgers, Koti Pizza predict industry changes, trends

CEOs of Wing Zone, Focus Brands, Captain D's, Backyard Burgers, Koti Pizza predict industry changes, trends

This year's Fast Casual Executive Summit wrapped up Tuesday night with insights from some of the industry's most successful CEOs.

New Pieology concept puts customers in brand's R&D Department

New Pieology concept puts customers in brand's R&D Department

Pieology Pizzeria opened its latest endeavor this week, Pieology Pizzeria R&D, a restaurant concept that gives customers a voice in the chain's decision-making about menu items and flavor combinations.

Play now or Pay later: Webinar relays KFC and Pizza Hut lessons on loyalty and mobile ordering

Play now or Pay later: Webinar relays KFC and Pizza Hut lessons on loyalty and mobile ordering

KFC and Pizza Hut put their loyalty and mobile ordering experience on the chalkboard.

In pictures: Global restaurant execs in London: Part 1

In pictures: Global restaurant execs in London: Part 1

Executives from 17 countries gathered in London for the 2017 Restaurant Franchising & Innovation Summit — Europe last week. The event, produced by Networld Media Group, provided the opportunity for more than 100 restaurant leaders to share advice, success stories and discuss how they moved on from failure.

Webinar: The Halal Guys shares 3 loyalty lessons with big pay-offs

Webinar: The Halal Guys shares 3 loyalty lessons with big pay-offs

The Halal Guys Marketing Director Andrew Eck related valuable information in the hour-long session, including three principles that he said brands must keep in mind in their loyalty program creation.

Be my 'bBff': Marketing guru says best brands 'participate' in diners' lives

Be my 'bBff': Marketing guru says best brands 'participate' in diners' lives

Brands with the most loyal and committed customers know you only earn super-loyalty when you participate in customers' lives, says veteran marketing guru, Norty Cohen.

The Halal Guys loyalty story to headline July 13 webinar

The Halal Guys loyalty story to headline July 13 webinar

The Halal Guys have had enormous success with their well-researched loyalty program, which the brand's leadership with share with our readers during a July 13 webinar.

Restaurants realizing critical need for mobile payments and loyalty

Restaurants realizing critical need for mobile payments and loyalty

If you want to get an idea about how important it's become for restaurants to have a sound mobile strategy in 2017, the large crowd that gathered to listen to a session about loyalty at the National Restaurant Association's annual trade show this past weekend in Chicago will give you an indication of what's at stake.

Study: Billions wasted on loyalty efforts that bomb

Study: Billions wasted on loyalty efforts that bomb

Restaurants invest a lot in loyalty programs, but one massive study just completed by operational strategy company, Accenture, says a lot of that money is currently wasted because their data shows the programs often miss their mark, according to a news release.

5 tips to boost customer loyalty in 2017

5 tips to boost customer loyalty in 2017

The new year is fast upon us, and with it comes new opportunities for restaurant brands to surprise and delight their customers with engaging and rewarding experiences. A well-designed, innovative loyalty program can help you get there. But technology is fast changing customer expectations, so it’s vital to refresh and reimagine the possibilities.

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Loyalty Programs and techniques on Pizza Marketplace.

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