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Marketing News & Media

The Net Promotor Motor

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Restaurant owners and executives are constantly looking for the biggest bang for their buck when it comes to spreading the word about their restaurant. Getting…

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How Domino's, Shake Shake used 'quality' to galvanize brands

by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc

We know the place, or know of such a place. The quaint restaurant, locally owned by a couple; she's the chef, he runs the front. Menus are handwritten and…

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Zpizza introduces all-natural Pure Pepperoni

October 9, 2011

In honor of National Pizza Month and its 25th anniversary, Zpizza has launched its specially formulated "Pure Pepperoni." The chain's culinary team spent two…

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Social media Part 3: Make it stick with a 3M approach

Marketing expert shares tips on how restaurants can get the most out of social media.

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Little Caesars Pizza supporting Children's Miracle Network

October 6, 2011

Through October, Little Caesars Pizza restaurants in the Atlanta area are partnering with Children's Miracle Network and Children's Healthcare of Atlanta with…

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Chuck E. Cheese's celebrates Chucktober

October 6, 2011

Chuck E. Cheese's is celebrating "Chucktober," offering guests Chuck E. and Helen Henny masks, as well as new costume party invitations through its website.

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Pizza Patron raising funds for St. Jude's Hospital

October 5, 2011

For the second year in a row, Pizza Patron will be raising funds in all its stores nationwide for the St. Jude Children's Research Hospital during October.

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Domino's names VP of marketing innovation

October 5, 2011

Ann Arbor, Mich.-based Domino's Pizza has named Joe Jordan as its vice president of marketing innovation.

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SPIN!'s Tour de BBQ Pizza benefits cancer research

October 5, 2011

Kansas City, Mo.-based SPIN! Neapolitan Pizza is hosting a fundraiser for the Lance Armstrong Foundation and the University of Kansas Cancer Center through…

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Commentary: Ten lessons the restaurant industry can learn from Steve Jobs

by Alicia Kelso — Editor, QSRWeb.com

Innovator, visionary, entrepreneur always kept a focus on the customer.

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Villa Fresh Italian offering free slices for Pizza Month

October 4, 2011

Villa Fresh Italian Kitchen, franchised by Villa Enterprises Management Ltd. Inc., will celebrate October's National Pizza Month by offering Facebook fans…

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Music plays a big part in customer experience

by Alicia Kelso — Editor, QSRWeb.com

Playlist variety, volume and quality are key factors in guests' intent to return to a restaurant.

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Mellow Mushroom launches Home Grown Harvest promotion

Atlanta-based Mellow Mushroom Pizza Bakers kicked off a company-wide promotion centered on fall inspired flavors. The promotion, The Home Grown Harvest, runs…

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Santa Clara's Pizz'a partners with Meals on Wheels

October 2, 2011

Santa Clara, Calif.-based Pizz'a Chicago will donate 10 percent of its sales Oct. 4 to the Bay Area Meals on Wheels organization.

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Domino's delivers fire safety awareness

October 2, 2011

Domino's Pizza is once again teaming up with the National Fire Protection Association (NFPA) and Sparky the Fire Dog to deliver fire safety messages to homes…

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Straw Hat Pizza raising funds for Breast Cancer Foundation

September 28, 2011

In recognition of October as National Breast Cancer Awareness Month and National Pizza Month, Straw Hat Pizza will hold a month-long fundraiser at its units…

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Domino's UK gets a boost from gourmet line

September 28, 2011

Domino's Pizza launched its Artisan Pizza line earlier this week in the U.S.

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New Straw Hat Pizza marketing campaign features Garfield

September 27, 2011

Straw Hat Pizza has licensed the famous Garfield cartoon character from creator Jim Davis and Paws Inc. as part of its new marketing campaign.

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Report: Facebook activity up for restaurant brands

September 27, 2011

Facebook activity accelerated for many restaurant bands in September. A report from social media benchmarking/intelligence company Unmetric found that 15 top…

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Report: Customers tend to patronize independent restaurants over chains

September 26, 2011

Battling with low-operator and consumer confidence, rising food costs and a lack of corporate support, independent restaurants can be hit hard in these poor…

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