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Marketing News & Media

Commentary: Pizzerias need customer feedback to earn market share

Corporate and franchisee teams should turn to social intelligence to examine their brand reputation and operational performance by location.

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Restaurant Association's Educational Foundation names new VP

August 20, 2013

The National Restaurant Association Educational Foundation (NRAEF) announced that Steven Kramer has been named vice president of Communications. Kramer brings…

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Boston's combines two American classics for new Pizzaburger

August 20, 2013

Boston's Restaurant & Sports Bar will launch its newest menu item — the Pizzaburger — on Aug. 26.

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Mobile marketing not a tech toy, it’s the height of CRM

by Jitendra Gupta — Mobile CRM Director, Punchh

Many of us at Punchh once worked at Siebel Systems, a pioneer in the Customer Relationship Management market. Convincing large enterprises like banks and…

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New top-your-own pizza concept marks its debut in Phoenix

August 19, 2013

The newest top-your-own pizza concept, Fired Pie, has planted a flag in the Phoenix market, at Deer Valley Towne Center.

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Millennials want brands to be 'useful,' 'disruptive'

by Alicia Kelso — Editor, QSRWeb.com

It's not enough to just have functional and emotional products anymore; consumers want to participate.

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Papa John's responds to criticism of 'better ingredients' slogan

August 15, 2013

Papa John's took to Facebook earlier this week to rail against the "inaccuracy" of an article that ran questioning the chain's "better ingredients."

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Chuck E. Cheese's revamps fundraising program

August 15, 2013

Chuck E. Cheese's fundraising events have raised more than $10 million for schools and nonprofit children's organizations. The company announced today it has…

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Uncle Maddio's CEO: The best interests of your franchisees come first

by Cherryh Cansler — Editor, FastCasual.com

There is a big difference in running restaurants and being a franchisor, Andrew says; you have to be able to teach both how to do it, and why.

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Plink forecasts $100M in online-to-offline sales in next year

August 8, 2013

Plink, an online-to-offline rewards program, announced it is on pace to motivate $100 million in offline sales throughout the next 12 months for national…

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Papa John's CEO: You can't make superior quality pizza for $5

by Alicia Kelso — Editor, QSRWeb.com

"In my 36 years of doing this, I've never seen the bigger players at that low a price point," Schnatter said.

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Yum! Brands takes the lead on state legislators' fight against hunger

August 7, 2013

According to the latest numbers from the U.S. Department of Agriculture, 16.7 million children live in households without enough food on the table. At 17.…

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Chuck E. Cheese's introduces new rock star-themed birthday package

August 7, 2013

Chuck E. Cheese's has introduced new rock star birthday packages and entertainment show, now available at restaurants nationwide.

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Infographic: 3 ways loyalty programs grow your business

Loyalty incentives can lift customer visits on average by 12 to 44 percent.

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Mellow Mushroom launches digital table top game

August 6, 2013

Mellow Mushroom has partnered with Coca-Cola and Live Nation to offer the chance for customers to win two VIP trips to the 2013 American Music Awards Nov. 2…

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Pizza Inn, Pie Five Pizza Co. select new PR agency

August 6, 2013

Champion Management has been named PR agency of record for Pizza Inn and its sister chain, Pie Five Pizza.

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Papa John's thanks fans with 50-percent discount

August 6, 2013

Papa John's is thanking its fans with a 50-percent discount on large pizzas through Aug. 18.

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Domino's hopes to inspire innovative startups with new campaign

August 6, 2013

Domino's Pizza's new #PoweredByPizza campaign was introduced Monday with an objective of inspiring startups to come up with "the next great idea."

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The future of the food industry is closer than ever

by Alicia Kelso — Editor, QSRWeb.com

Food production technologies are emerging to keep up with overpopulation and climate change concerns.

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Pizza Hut's priority: Solving the value gap

August 5, 2013

NPC International Inc., Pizza Hut's largest franchisee, reported a Q2 comp store sales decline of 3.7 percent.

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