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Marketing News & Media

Sbarro's fast casual prototypes yield 10 percent sales bump

by Alicia Kelso — Editor, QSRWeb.com

Italian chain rolling out new recipes, restaurant designs in turnaround bid.

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Pizza Hut franchisee reports 5 percent jump in comp sales

August 8, 2012

Kansas-based NPC International Inc. has reported results for its second fiscal quarter ended June 26. NPC International is the world's largest Pizza Hut…

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Pizza Hut Pakistan pulls Ramadan promotion

August 8, 2012

Pizza Hut Pakistan has removed its Ramadan promotion, claiming it wants to "reduce gluttony."

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Domino's India launches two new snacks

August 8, 2012

Domino's Pizza India has rolled out two new snacks – Spicy Twistyz and Potato Smacker. According to Food & Beverage News, they are being offered to enhance…

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Pizza Hut celebrates Mars' landing with 'Red Planet Pizza'

August 7, 2012

Although not an "official" rollout, Pizza Hut has come up with a Red Planet Pizza in celebration of the landing of the Mars rover Curiosity.

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Domino's Australia introduces new logo

August 7, 2012

Domino's Australia and New Zealand Facebook pages introduced a new logo this week, featuring the company's name more prominently, dropping the word "pizza" and…

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Domino's offering half-off deal for online orders

August 6, 2012

Domino's Pizza is offering 50 percent off on all pizzas ordered online at menu price this week.

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Chuck E. Cheese experiences hiccups in marketing transition

by Alicia Kelso — Editor, QSRWeb.com

Profits affected by lull in advertising as company shifts message to parents.

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Papa John's signs 5-year partnership deal with NC State Athletics

August 3, 2012

Papa John's is now an "Official Partner of Wolfpack Athletics," having signed a 5-year collaboration deal this week with North Carolina State. The agreement…

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Little Caesars' new marketing campaign bets on reverse psychology

August 3, 2012

Little Caesars has introduced a new marketing campaign asking customers not to call the chain to order a pizza. The attempt at reverse psychology encourages…

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Pizza Hut Canada promotion teases customers until September

August 2, 2012

Pizza Hut Canada has introduced its "Don't Open Me" challenge. From now through Sept. 3, customers will receive a prize-winning envelope with instructions to…

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Papa Murphy's expands mobile marketing initiative

August 2, 2012

Papa Murphy's Take 'N Bake Pizza has expanded its partnership with mobile marketing provider Phizzle. The mobile marketing product is now available in nearly…

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Online-To-offline loyalty program closes $3M Series A investment round

August 1, 2012

Plink, an online-to-offline loyalty program that rewards members for dining and shopping, has closed a $3 million Series A round of funding from Grotech…

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Topper's fundraiser helps roof collapse victims

August 1, 2012

Topper's Pizza stores across Ontario are lending their support to the Elliot Lake Relief Fund as a way to help Elliot Lake, Ontario, residents and community…

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Christina Aguilera offers voice for Yum! Brands' PSA

August 1, 2012

Yum! Brands, parent of KFC, Pizza Hut and Taco Bell, has announced that multi-Grammy Award winner Christina Aguilera will lend her voice for a new public…

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Report: Indian pizza segment set for staggering growth

by Alicia Kelso — Editor, QSRWeb.com

Growth rate predicted to be more than 25 percent in next three years.

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Pizza Pizza celebrates Nova Scotia expansion

July 31, 2012

Pizza Pizza Limited, a Canadian-based chain formed in 1967, held a city-wide pizza party this week in Halifax, Nova Scotia, to celebrate its growing presence…

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CiCi's kicks off $5 carry out promotion

July 30, 2012

CiCi's Pizza kicks off its "Race for the CiCi's Cup" promotion, featuring a limited edition Coca-Cola Racing Family beverage cup and dine-in and to-go specials.

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Restaurant chains get into the Olympic spirit

by Alicia Kelso — Editor, QSRWeb.com

Brands using Facebook to offer promotions, engage fans.

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What pizza operators can learn from Burger King's social media crisis

It is now critical to have a well-defined social media policy in place.

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