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Marketing News & Media

Papa John’s eyes U.K. growth

April 11, 2011

Papa John's Pizza is targeting the northwest region of the United Kingdom to maintain its 50 percent store growth momentum in the country within the past three…

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'Ma'am, it’s not a cup holder': Proper brand use of social media

by Lori Walderich — CMO, Top That! Pizza

Before getting into social media, it's important to figure out your brand identity and your strategy for presenting it.

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Pizza chain in legal clash over football player image

April 10, 2011

It's no secret Clevelanders are passionate about their sports. So, perhaps it's no surprise that Cleveland-based Pizza Pan is currently involved in a legal…

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Pizza Hut rolls toppings into stuffed crust

April 6, 2011

Fans of Pizza Hut's famous stuffed crust pizza, introduced 16 years ago, now have the option of adding toppings into the crust, in addition to cheese.

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Hunt Brothers Pizza extends Minor League Baseball sponsorship

April 6, 2011

Hunt Brothers Pizza has expanded its strategic partnership with Minor League Baseball (MiLB) through the sponsorship of two additional teams, the Gwinnett…

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Restaurant.com adds six chains to database

April 6, 2011

Restaurant.com, an online resource that connects restaurants and diners nationwide, has partnered with six new restaurant chains, including Johnny's NY Pizza…

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Largest Pizza Hut franchisee taps new AOR

April 4, 2011

NPC International, the largest franchisee of Pizza Hut restaurants in the world, has named Creative Alliance Inc. as its Agency of Record for all print and…

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Pizza Pizza launches new mobile app

April 3, 2011

Canadian pizza chain Pizza Pizza announced the launch of a mobile application for ordering and delivery. The app is currently available on devices using the…

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Straw Hat earns spot on social media list

April 3, 2011

California-based Straw Hat Pizza has earned the 185th spot on the "2011 Franchises in Social Media Ranking: Franchises on Facebook" by FranchiseHelp.com.

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Canada’s Pizza Pizza exchanges slices for cellphones

March 31, 2011

Throughout April, Ontario-based Pizza Pizza will give out free slices to anyone who recycles their cell phone or handheld device. The company's program, Cells…

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Domino’s Pizza partners with members-only shopping program

March 30, 2011

Domino's Pizza has announced a new partnership with ShopRunner, a members-only shopping program that offers consumers unlimited, free two-day shipping.

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Mr. Jim’s Pizza launches free iPhone app

March 30, 2011

Texas-based Mr. Jim's Pizza Inc. has launched a new iPhone app. The free feature allows customers to:

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Domino’s U.K. rolls out Reggae-inspired pizza

March 30, 2011

In April, Domino's Pizza U.K. will introduce its latest offering, inspired by Levi Roots, a Jamaican reggae star, and his proprietary sauce.

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Eat24Hours.com launches mobile platform

March 29, 2011

Eat24Hours.com, a website that features food delivery options in more than 400 cities, has launched a mobile platform that makes it easier for customers to…

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Commentary: Food trucks lead the way in culinary innovation

Independent food truck operators don't have to deal with corporate bureaucracy, but still get a full entrepreneurial experience.

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Papa Murphy’s marks anniversary with new marketing campaign

by Alicia Kelso — Editor, QSRWeb.com

March 28, 2011

Papa Murphy’s International is marking its 30th anniversary with the launch of a $35 million marketing initiative titled “Join the Take ‘N’ Bake Revolution.”

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Pizza Hut asks fans to create Adult Swim commercial

March 24, 2011

Adult Swim, Cartoon Network’s late-night, adult-oriented program, has teamed up with Pizza Hut in asking fans to help create a custom commercial that will…

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Domino’s ‘Turnaround’ campaign earns Ogilvy Award

March 22, 2011

Domino’s new pizza and complementing ad campaign not only boosted the company’s sales in 2010, it also earned the company an Advertising Research Foundation…

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The Domino’s Effect: Honest feedback yielding honest advertising

by Alicia Kelso — Editor, QSRWeb.com

Some level of company candor is necessary in the days of social media.

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Yum! Canada taps new media agency

March 20, 2011

Yum! Restaurants Canada has assigned its $25 million traditional and digital media planning/buying duties to MediaCom Canada.

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