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Marketing News & Media

Little Caesars sells new Kid Rock CD

November 17, 2010

In an interesting turn of on-premise merchandising, Little Caesars has announced itself as the exclusive restaurant outlet for Kid Rock’s latest CD, “Born…

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Exit41 launches Facebook ordering app

by Valerie Killifer — Editor, FastCasual.com

November 16, 2010

Exit41 has officially launched a new web-based solution that will let Facebook fans of restaurant brands order meals via the social networking site. The app…

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Cameras are rolling on Texas Pizza Hut employees

November 16, 2010

Cameras started to roll this week in Dallas for new Pizza Hut spots that feature real employees, according to a story in the Dallas Morning News. It’s part of…

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GrubHub: Like Facebook for restaurateurs?

November 14, 2010

Could online ordering be as big as Facebook for the restaurant world? Possibly, now that online ordering outlet GrubHub has secured another round of…

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Pizza Hut 'thanks' deal looks familiar

November 11, 2010

Pizza Hut is launching a new deal that looks a lot like Domino's two mediums for $5.99 each promotion. From November 11-20, two medium pizzas with up to three…

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Pizza Patron offers '3 for $10' deal

November 10, 2010

Pizza Patrón has launched a new limited-time offer - a "3 for $10 Paquetazo" - that includes three one-topping medium Amigo Pizzas for $10. Now through Dec.

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CPK awards $100,000 Thank You Card prize

November 7, 2010

California Pizza Kitchen Inc. has announced that Houston resident Shirley Pope has won the $100,000 online sweepstakes as part of the restaurant chain's…

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USDA agency eyed for funding Domino's “Oh Yes We Did” campaign

November 7, 2010

A bombshell front page New York Times article from Sunday characterizes Domino's successful "Oh Yes We Did" as the brainchild of a USDA agency that helped fund…

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Pizza Hut’s price-oriented ads best in category for Oct.

Domino's may have led the pizza segment in same-store sales growth for its Q3 2010, but for the month of October, it was Pizza Hut's most recent spots, “We…

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Two-in-one pizza box offers get trendy

October 31, 2010

The new trend in pizza is a step beyond price bundling. It's product bundling in the pizza box.

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Anatomy of fast casual drive-thru pizza

Home Run Inn, Chicago's casual pizza dining institution, has a frozen pizza product that outsells national brands and a new retailed wine brand that's taking…

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Pizza Patron tests new bundled pizza box deal and design

October 27, 2010

Pizza Patrón is testing a $10 Paquetazo promotion in three markets that offers unprecedented value and is packaged in a new, portable 'walking ad' box that's…

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Villa Fresh to give away MacBook Pro this Halloween season

October 27, 2010

Villa Enterprises Management Ltd. and AMC will launch Feed The Fear this Halloween season, an enter-to-win Facebook sweepstakes to mark the Halloween premiere…

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CiCi’s taps into family life with ‘Thank Yous Count’ cards

October 26, 2010

CiCi’s has taken a savvy marketing step by tying reduced pricing to family activities rather than specific menu items. This November, CiCi's will provide…

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Dubai rejects ‘N_K_D’ Pizza?

October 26, 2010

An editorial from Dubai's online business magazine, Kippreport.com, has taken Naked Pizza to task for changing its name for the market to N_K_D. After asking…

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Domino's runs pizza costume promo

October 20, 2010

Halloween is one of the busiest days for limited service restaurant pizza: Domino's estimates it will deliver more than 1 million pizzas to trick-or-treating…

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Domino's 12 percent sales growth driven by top-in-class marketing

Third quarter 2010 earnings see possibly the most gains from transparent-themed TV spots started in 2009. 

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Newmans Own sponsors college basketball to promote frozen pizza

October 14, 2010

Newman's Own Inc. has renewed its partnership with the America East Conference as title sponsor of the men's and women's basketball championship, March 3-6…

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Domino's Wisconsin 6 Cheese spots show "pizza is not fast food"

October 13, 2010

Domino's America is introducing its first new product of 2010, also the first since the launch of its overhauled core pizza recipe last December. The Wisconsin…

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Pizza Patron teams with St. Jude

October 12, 2010

For the entire month of October, Pizza Patron will be raising funds in all its stores for the St. Jude Children's Research Hospital. Donations of any size can…

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