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Marketing News & Media

Papa Murphy's launches mobile marketing strategy

by Alicia Kelso — Editor, QSRWeb.com

September 21, 2011

Papa Murphy's take-and-bake pizza chain has tapped Phizzle Inc., a mobile marketing and advertising provider, to power its mobile marketing campaign for select…

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Pizza Coupons LLC launches Domino's-focused website

September 21, 2011

Pizza Coupons LLC has launched a website that features new Domino's Pizza coupons.

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Yum! Brands' 3-year hunger relief effort nets $67MM

September 20, 2011

Yum! Brands, parent of KFC, Pizza Hut and Taco Bell, announced this week that in the three years since its pledge at the Clinton Global Initiative, the…

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Domino's UK goes 'upscale' with wine company partnership

September 20, 2011

In an effort to appeal to a broader demographic and offer a more upscale dining experience, Domino's Pizza UK has partnered with Virgin Wines club, which…

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Football kicks off creative pizza promotions

by Alicia Kelso — Editor, QSRWeb.com

Pizza operators are likely breathing a collective sigh of relief that the NFL season really is taking place after drawn out threats of a lockout. The game of…

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Papa Gino's rolls out four new specialty pizzas

September 19, 2011

Papa Gino's has added four new specialty pizzas to its fall line-up. The pizzas will be available until Dec. 4 and include sweet tomato & ricotta, sausage…

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NRA launches pilot program for military families in Texas

September 19, 2011

The National Restaurant Association and the Texas Restaurant Association have partnered for the launch of "Freedom is Sweet!"a fundraising campaign to support…

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RAMP: NFC and mobile loyalty programs

Mohammad Khan, president and founder of ViVOtech, talked about the convenience of combining NFC technology with loyalty programs at the RAMP mobile payments…

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Foodservice Social Media: Learn, talk, advocate, support and innovate

by Valerie Killifer — senior editor, NetWorld Alliance

To implement a successful social media strategy, foodservice operators need to invest in their customers and their strategy.

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Eagle Boys expands loyalty program with online incentives

September 11, 2011

Australia's Eagle Boys Pizza is expanding its fledgling Eagle Club loyalty program, offering members discounts of up to 30 percent when they order online.

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Hunt Brothers launches new website

September 11, 2011

Hunt Brothers Pizza today announced the launch of its newly redesigned website, huntbrotherspizza.com.

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Domino's Pizza Australia names new media buying partner

September 11, 2011

Domino's Pizza Australia and New Zealand, the largest pizza chain in those two markets, has assigned its media strategy to Maxus, effective Nov. 1.

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Pizza Hut's media account goes to Optimedia

September 11, 2011

Yum! Brands' Pizza Hut has handed its $217 million U.S. media account to Publicis Groupe's Optimedia after a review that began in June.

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Little Caesars Pizza launches iPhone app

September 8, 2011

Little Caesars Pizza has launched a new, free application available for all Apple devices, including the iPhone, iPad and iPod. Customers can now locate the…

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Straw Hat Pizza adds chicken wings to menu

September 8, 2011

California-based Straw Hat Pizza has added chicken wings to its menu just in time to kick-off football season. The new wings are available in five flavors…

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Chuck E. Cheese's reinvents birthday celebrations

September 7, 2011

Chuck E. Cheese's has reinvented its birthday celebrations with new, in-store, budget-friendly party packages.

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Straw Hat Pizza joins No Kid Hungry cause

September 7, 2011

California-based Straw Hat Pizza announced it will raise "dough-nations," for Share Our Strength and its No Kid Hungry campaign.

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Food truck segment speeding up

by Alicia Kelso — Editor, QSRWeb.com

September 7, 2011

The food truck has been gaining momentum since 2008, with some predicting a short-lived heyday. That has certainly not been the case, as new research by the…

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5 new ways Google Analytics tracks customer engagment

Reports significantly expand restaurant owners' ability to see how consumers came to their sites.

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Papa John's rewarding loyal customers through NFL season

September 5, 2011

Papa John's, the Official Sponsor of the NFL, is kicking off the 2011 season with its inaugural Million Pizza Giveaway promotion.

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