FEATURES


KFC Ad Director's Restaurant Franchising and Innovation keynote keys in on 'keepin' it fresh'

Keeping marketing efforts of all kinds fresh for every age of consumer is critical to brand success, but not an easy thing to accomplish. This year's keynote speaker at the Restaurant Franchising and Innovation Summit in Louisville, April 9-11 has mastered it in his role as KFC Director of Advertising.

CEOs of Wing Zone, Focus Brands, Captain D's, Backyard Burgers, Koti Pizza predict industry changes, trends

This year's Fast Casual Executive Summit wrapped up Tuesday night with insights from some of the industry's most successful CEOs.

1st Pizza Hut soon to be museum

Pizza Hut is getting its own museum next year in its birthplace 58 years ago of Wichita, Kansas.

London Summit: Coyote Ugly's key considerations before taking on the world

Coyote Ugly has learned to speak a lot of different languages along its path to global growth. Here, one of the chain's leaders shares the key elements for any brand to consider before setting off on a worldwide trek.

'The Franchise Handbook' author says innovation is path to restaurant royalty

"The Franchise Handbook" author Carl Reader tells London audience that innovation sets the winners apart from the others in today's restaurant business.

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Some of the fastest growing chains in the restaurant industry are the ones embracing innovation throughout their operations. Restaurant Franchising & Innovation Summit will explore how chains can leverage innovation in a variety forms — from experience innovation to kitchen innovation to menu innovation and beyond — as a catalyst for franchise expansion.

By continually investigating and investing in cutting-edge solutions for both the front of house and back of house, franchisors put themselves in a very strong position to attract potential franchisees who are seeking opportunities with forward-thinking brands. The Restaurant Franchising & Innovation Summit will help franchisors be more progressive in many areas of their business to attract both investors and customers.


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