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Features

Image isn't everything

Marketing experts say direct response ads generate the most sales for pizzerias, not image ads.

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Looking Back '... Looking Ahead

PizzaMarketplace's editor reviews five significant events that occurred in the pizza industry in 2003, and makes five predictions for 2004.

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Battle for the Board at Pizza Inn

A flurry of Securities Exchange Commission filings details a looming showdown between 417-unit Pizza Inn's board of directors and its largest shareholder…

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Can Your Pizza Business Survive an Audit?

Christmas is coming, but if you're a pizza operator or a tipped employee who hasn't recorded his income correctly in 2003, you'd better watch out—for the IRS.

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The Weight Debate

MUFSO debate over looming obesity lawsuits against foodservice companies draws huge crowd, strong words and interesting predictions.

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2002: A Year in Review

Sluggish sales amid a sputtering economy didn't stop the pizza industry from delivering a year full of highs and lows in 2002

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Case Dismissed

The dismissal of an obesity lawsuit against McDonald's was a setback for such personal injury claims, but many fear more suits will follow and that pizza…

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Back to the futures

Dairy industry watchers believe the only way to smooth out the bumps in the cheese price cycle is to lock prices in long term.

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Raw Deals

Sales of take-and-bake pizza might not seem impressive now, but operators believe its time is coming.

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The bounce stops here

Thanks to the Internet, services that recover funds from bad checks have come a long way recently, and pizza operators are reaping the benefits -- for free.

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Safe keeping

Despite the safety, ease, accuracy and affordability of modern, bill-accepting safes, only a few operators are using the technology to manage and protect their…

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Driving danger out of delivery

Avoiding all delivery driver robberies may be impossible, but good systems, common sense and some helpful tools can reduce their rate of occurrence.

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Now hear this!

Generating media attention doesn't start or stop at having great products. Experts say it's about good planning, persistence and relationship building.

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Easier-bake ovens

Your business has overwhelmed your ability to serve customers in a timely manner. Could a bigger, better, faster oven solve your problems?

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Gas price spike = driver rate hike?

Though high gas prices are hitting drivers' wallets, many operators believe their drivers are fairly compensated.

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Truth or Consequences

Restaurant operators are steamed over a Supreme Court ruling making them liable for employees' underreported tips.

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Window of Opportunity

Drive-thru service for pizza places is convenient for everyone, but is it worth the investment in equipment, plus the effort required to educate customers?

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Calls to Order

Call management 'boxes' organize the flow of calls to busy pizzerias, reduce hold times and customer hang-ups, and boost check averages. They've also become…

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Net Returns

Orders of pizza through the Internet are growing now that operators are learning how to make it work efficiently.

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Shake-up at Shakey's

Near the eve of a court battle between Shakey's, Inc. and its franchisees, a war of words has ignited.

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