Article

Infographic: Are you using Instagram to attract Millennials?

Of Instagram's 40 million monthly users, 90 percent are Millennials.

March 25, 2016 by Cherryh Cansler — Editor, FastCasual.com

With the variety of social media platforms available, resturant operators may find it difficult to decide which sites they should be pouring their resources into when it comes to engaging customers. The infograhpic below, however, makes a case for Instagram, finding that it's one of the best platforms for attracting customers under the age of 35.

Of its 40 million monthly users, 90 percent are Millennials, for example.

About Cherryh Cansler

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Cherryh Cansler is VP of Events for Networld Media Group and publisher of FastCasual.com. She has been covering the restaurant industry since 2012. Her byline has appeared in Forbes, The Kansas City Star and American Fitness magazine, among many others.

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