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Jess Taylor

Jess Taylor
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Recent Contributions


How mobile apps help restaurants drive profits

by Jess Taylor — CEO, Blue Rocket

For restaurants, mobile is changing the customer service model by enabling more discrete time optimization. Marketers need to evaluate how to adapt their…

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Does your mobile app have these 6 must-have features?

by Jess Taylor — CEO, Blue Rocket

What top mobile app features drive profitable customer behavior? No matter what you answer, all features should make connecting with the consumer easier and…

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How mobile apps increase sales during peak times

by Jess Taylor — CEO, Blue Rocket

Line busting is a trend that allows guests to order meals and pay ahead of time via a mobile app, without the need to stand in the usual order line in a store…

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6 ways mobile apps connect customers to restaurants

by Jess Taylor — CEO, Blue Rocket

Imagine walking into your favorite restaurant, skipping past the long peak-time rush lines, picking up your food and walking out the door. Now imagine it only…

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Is your app ready for Apple's iOS7?

by Jess Taylor — CEO, Blue Rocket

Apple's recent release of iOS 7 has several changes, and with any new software update, there are bound to be a few glitches. Since your restaurant's app is…

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Is a mobile app or mobile site right for your restaurant?

by Jess Taylor — CEO, Blue Rocket

With 96 percent of the world's population now using mobile devices, it's imperative for companies to figure out how to best connect with and serve customers on…

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5 ways mobile apps can increase revenue

by Jess Taylor — CEO, Blue Rocket

People are choosing smartphones over using their desktop to research menus, get directions and find nearby restaurants. In 2012. more than 1 billion…

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