March 21, 2005
ANN ARBOR, Mich. — Memo to Domino's Pizza from Donald Trump: "You're hired."
According to a news release, candidates battling for a real-life job working for Trump will compete in a Domino's Pizza pizza-centered challenge on NBC's hit TV show, "The Apprentice." The episode will air on March 31 (9-10 p.m. Eastern).
"This is a great opportunity to showcase our brand and company in a very popular program," said Ken Calwell, Domino's chief marketing officer. "We're the first pizza company to be featured on the show, which ranks in the top-10 most-viewed television shows by our customers."