California pizzeria marks 30th birthday with daily promos

Oct. 9, 2013

Santa Rosa, Calif.-based La Vera Pizza is marketing its 30th anniversary with special offers every day throughout October. The family owned and operated restaurant first opened in 1983.

The promotion began Oct. 1 and continues through Oct. 31. Special offers each day of the week include:

  • Monday: 30 percent off customer's entire bill;
  • Tuesday: 30 percent off any one pizza or calzone;
  • Wednesday: "30 gets you 10" or spend $30 to receive a gift card for $10 toward the next visit;
  • Thursday: 30 percent off any glass or bottle of wine (up to 4 per table);
  • Friday: 30 percent off any appetizer or dessert;
  • Saturday: $3 Beer or House Wine Special; and
  • Sunday: 30 percent off any one item

Also through October, La Vera Pizza is spotlighting house specials that include Butternut Squash Soup with cream and toasted hazelnut; Pear, Prosciutto Pizza glazed with caramelized onion & balsamic reduction; Zucchini Pasta with caramelized onion, cream, and parmesan apple crisp with cinnamon gelato; and the Pumpkin Gelato which is offered for a limited period only.

"This is our small way of thanking our patrons for allowing us to serve them since 1983," said Ric Kade, co-owner/chef.

Read more about marketing and promotions.

Topics: Independent Operation, Marketing / Branding / Promotion

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