CiCi's Pizza ranked No. 2 in national franchisee survey

COPPELL, Texas — CiCi's Pizza earned a No. 2 ranking in a national franchisee satisfaction survey among franchisors with more than 100 franchisees.

 

According to a news release, Franchise Business Review, a national franchise market research firm, conducted the survey. The awards identify the nation's top franchise companies by grading them on overall levels of franchisee satisfaction.

 

"With over 225 franchisees in 27 states, they are an integral part of our growth strategy and these rankings are testament to our efforts to ensure CiCi's franchisees feel supported and have a positive experience," said Craig Moore, chief executive and president of CiCi's Pizza. (Read also Who's Who: Craig Moore, CEO, CiCi's Pizza.)

 

CiCi's also ranked seventh in the Food 50 survey, a sub-segment of the overall survey, which asked restaurant franchise owners 20 questions about their franchise ownership experience. Questions centered on: franchisee training and support; system quality issues; franchisor relationship; financial opportunity; and overall satisfaction. Additionally, franchisees completed demographic and lifestyle questions, for a 360-degree view of their franchise experience.

 

"Franchising is nearly a $2 trillion industry and food-related franchises make up the roughly 40 percent — the largest single segment," said Eric Stites, president of Franchise Business Review. "There are thousands of franchise opportunities today. From my experience, franchisee satisfaction is the single-most important factor to consider before investing in a franchise and it is often the hardest to measure."