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CiCi's Pizza recognized for ad campaign
September 12, 2007
COPPELL, Texas — CiCi's Pizza has been recognized by Nation's Restaurant News and PepsiCo Foodservice with the Excellence in Advertising on Television and Radio Awards (EAT & EAR) for two of their commercials.
The awards include best television campaign for the Delicate Flower commercial and best single radio commercial for the Royalty spot for companies with $100-$500 million in system-wide sales. CiCi's will be presented with the awards at the 2007 Multi-Unit Foodservice Operators Conference to be held in Los Angeles Sept. 30 through Oct. 3, 2007.
The recognition comes a year after CiCi's launched its national advertising campaign with Deutsch Inc.
Sponsored by PepsiCo Foodservice, the EAT and EAR awards are presented to foodservice operators based on creativity, originality and effective use of an advertising medium. A panel of advertising, production, media and creative executives selected the winning advertisements.
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