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Domino's partners with the Dark Knight
June 29, 2008
ANN ARBOR, Mich. — Domino's Pizza is partnering with Warner Bros. to promote the release of "The Dark Knight," the latest Batman film.
The promotion includes:
- The new Gotham City Pizza
- TDK $10K Giveaway for 21 Days
- The Dark Knight Vault Interactive Experience
Through July 27, 2008, customers can order Domino's new Gotham City Pizza — a large, hand-tossed pizza, topped with 50 percent more pepperoni than a standard portion. The pizza sells for $9.99 and is delivered in a specially-designed Gotham City Pizza Box. Each of the four versions of the box highlights a different element of the Batman costume, including the mask, arm gauntlets, utility belt and chest emblem.
From July 7 until July 27, customers will have a chance to have $10,000 delivered to their door in a Gotham National Bank armored vehicle when they order the Gotham City Pizza. No purchase is necessary to enter or win.
For complete official rules and to play without purchase, visitwww.dominos.com.
With any Domino's purchase, customers will also gain access to Domino's exclusive The Dark Knight Vault, an interactive online experience that features:
- The Dark Knight movie content
- Movie trailers and exclusive footage from the movie
- Cast interviews
- Exclusive downloadable wallpapers
- Exclusive preview of the soon-to-be-released The Dark Knight Production Art & Script Book
- An instant win "The Cards Tell the Tale" game
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