News
Domino's rolls out GPS delivery tracking nationwide
December 9, 2019
After successful tests earlier this year, Domino's is adding GPS delivery tracking technology to its U.S. stores, with a plan to have "roughly a quarter of locations nationwide" using it by the end of the year, a news release said. Most of the remaining stores were have the tech available next year, the brand said.
Customers who order from stores that have these capabilities can see where their order and delivery driver are after it's place on an interactive map on their order confirmation page. After customers order, they get an estimated delivery time and can opt into text notifications that let them know when their order is on its way, when it's about two minutes away and when it has arrived.
"We know that customers love Domino's Tracker and the ability to monitor their orders in the store," Domino's Senior Vice President and CDO Dennis Maloney said in the release. "Now they will also be able to watch their orders on the way to their house with our delivery tracker. Customers are not the only ones who love the technology — store managers and delivery experts do as well because of the transparency it provides and how it improves the delivery experience for everyone."
The operational benefits of the GPS delivery tracking technology allow store managers to view where their delivery experts are out on the road, making in-store logistics easier to manage. Delivery experts using the technology can benefit from optional navigation, one-touch customer callback capabilities and customers who are better prepared to meet them when they arrive.
Today, Domino's has more than 16,500 stores in over 85 markets. In the third quarter of 2019, Domino's had global retail sales of over $3.2 billion, with over $1.6 billion in the U.S. and over $1.6 billion internationally.
