EDITOR'S BLOG: One 'Hell' of a tacky way to promote pizza

I must admit being amused by some of Hell Pizza's past promotions, many of which played on its, um, unique name. But its most recent promotion—to add another pun—isn't worth a damn.

 

According to report on Scoop, Hell is distributing 170,000 condoms via direct mail to promote its new Lust pizza, a meat-lover's pie.

 

Click here to read senior editor Steve Coomes give Hell a little hell about its marketing.