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Fired Pie fires up new concept store

Fired Pie is opening a new concept store this morning on West Northern Avenue in Phoenix, Arizona, that the brand said is designed for its increasingly "on-the-go" customers. The rapid online and carryout location has no dine-in and is designed for those in a hurry who still want a pie, salad or mac 'n cheese dish, the brand said in a news release. 

"Carry-out and delivery stores are in demand, especially those with customizable options, and we have something for everyone, including gluten-free, vegan and plant-based options," Fired Pie co-owner Fred Morgan said in the release. "We've chosen a great location for this store, where our customers can easily have their meal made fresh in under 10 minutes."

Customers can call in orders or make their selections online at the brand's website which will dispatch a third-party delivery service to their doors, while EZ Catering will handle those larger orders within a 10-mile radius of the store. 

"The online, delivery and carryout centric store will allow our customers an extra level of comfort and convenience," Fired Pie co-owner Doug Doyle said in the release. 

The brand now has 19 stores in Phoenix and Tucson, Arizona, with plans to open three to five more stores within the next year, including out-of-state expansion.

Topics: Business Strategy and Profitability, Catering, Delivery, Franchising & Growth

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