Hunt Brothers concludes most successful racing promotion ever
Hunt Brothers Pizza has announced that Georgianne Bradbury, from Louisville, Ky., is the grand prize winner its ultimate race weekend package, including a meet-and-greet with No. 5 Hunt Brothers Pizza driver Kevin Harvick and JR Motorsports owner Dale Earnhardt Jr.
Donna Hughes of Winterville, North Carolina is the first prize winner of the autographed racecar hood replica of a racecar sponsored by Hunt Brothers Pizza.
Hunt Brothers Pizza, in partnership with Winnebago, held the sweepstakes April 1 through May 31. Contestants were able to enter daily to increase their chances of winning.
"The outcome of this sweepstakes proved to be the most successful racing promotion we’ve had to date," VP of Marketing Keith Solsvig said in a news release. "Race To Win allowed us to showcase our passion for racing and leverage our relationship with Kevin Harvick and JR Motorsports in order to better connect with our customers and promote business for our c-store partners, resulting in an opportunity we cannot do without in the future."
The sweepstakes generated approximately 101,000 entries from all 50 states, the release said. The next promotional sweepstakes from Hunt Brothers Pizza will be announced in early August.
Topics: Marketing / Branding / Promotion