March 17, 2025
Guest engagement platform Paytronix has teamed up with guest experience platform Ovation to provide brands with deeper analysis and insights from customer feedback, according to a press release.
"At Ovation we always say, 'The value is in the volume,'" Jake Levine, VP of partnerships at Ovation, said in the press release. "You need to hear from a good amount of your guests to truly get a clear understanding of what's happening in your stores. Our partnership with Paytronix aims to provide restaurants with another avenue for seamless guest feedback."
Through text, guests are directed to a brief survey about their experience. Happy guests are prompted to engage further with the brand, while unhappy guests are asked to provide additional insights. These insights are sent directly to the company, allowing them to respond and win the guests back in real time. From there, an AI-driven categorization algorithm turns the feedback into exactly what operators need to know: data on what's going well and what needs work.
"At the heart of integrations like this is the desire to go beyond the initial interaction," Kalani Stephens, director of strategic partnerships at Paytronix, said in the press release. "The ability to immediately increase the volume of feedback, is extremely valuable. With Ovation, we aim to help brands learn from the data, improve their relationships with the guests and reward loyal, positive behavior with unique opportunities."
How Great Restaurants Get Better - Guest Experience Management Platform
Ovation is a guest experience platform for multi-unit restaurants that starts with a 2-question survey to drive revenue, streamline guest recovery, and easily improve operations. Thousands of restaurants, including leading brands like Dave's Hot Chicken, use Ovation to get more feedback, recover guests in real-time, and improve.