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Papa John's preps for Halloween
October 26, 2008
LOUISVILLE, Ky. -- Papa John's expects to sell more than 1 million pizzas nationwide on Halloween night, the second-busiest night of the year for the company behind Super Bowl Sunday.
Papa John's anticipates using more than 50 million pepperoni slices and 500,000 pounds of cheese on Oct. 31. More than 20,000 delivery drivers - double the number of an average day – will be on hand to make it happen.
"The only thing that scares us this Halloween is the thought of someone missing out on a great Papa John's pizza," said Jim Ensign, vice president, marketing communications for Papa John's International, Inc. "We think between our new Zesty Italiano, our popular Tuscan Six Cheese and our recently introduced whole-wheat crust pizzas, we have something that all families can enjoy this holiday."
Papa John's typically notices a spike in orders between the hours of 5 and 6 p.m. local time on Halloween. Based on consumer feedback, most families like to feed the kids before the trick-or-treating begins as a way to hold off their hunger until they get home.
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