DALLAS -- Media reports that Pizza Hut is planning to change its name to simply "The Hut" aren't true, company officials said in a statement released this week.
"Pizza Hut is not changing its name. We are proud of our name and heritage and will continue to be Pizza Hut. We do use 'The Hut' in some of our marketing efforts," said Brian Niccol, chief marketing officer, Pizza Hut Inc."To the loyal fans of Pizza Hut and pizza lovers around the world, we're happy to tell you that nothing is changing; we're still Pizza Hut, America's Favorite Pizza." Read also, Pizza Hut marketing misses the mark, blogger says,Pizza Hut launches in-store video network.