STRATEGIC PARTNERS
December 15, 2004
TORONTO — Pizza Pizza is partnering with Make-A-Wish Foundation to help make wishes come true for children this Christmas season by donating $1 from every salad sold now until Jan. 16, 2005, according to a news release.
The partnership is based on a shared commitment to help enrich the lives of children.
"Pizza Pizza supports numerous events, festivals and programs geared specifically toward the well-being and quality of life of children," said Pat Finelli, vice president of Pizza Pizza. "Whether through school fundraisers, sponsorship of local sports clubs or larger events such as the Santa Claus Parade, we share Make-A-Wish Foundation's commitment to fulfilling the dreams of our children, and are proud to contribute to the organization's fundraising efforts."
Dr. Alan Banack, president of Make-A-Wish of Toronto, said he was proud to be working with a company that gives back to the community.
"Our wish is that children in Ontario and Quebec will benefit immensely from the proceeds that are raised through this initiative," Banack said.
To encourage participation, Pizza Pizza is offering consumers a free bottle of water and promoting the partnership through its network of restaurants in Ontario and Quebec.
Based in Toronto, Pizza Pizza Limited is Canada's leading pizza establishment and a leader in prepared-for-you-meals, including pizzas, hot sandwiches, wings and salads. In March 2004, the company introduced a gourmet collection of salads including Tuscan Chicken, Mandarin Chicken and the newly launched Cranberry Sensation salad.
The Make-A-Wish Foundation is part of the largest not-for-profit wish-granting organization in the world, serving 32 countries with International affiliates on five continents. Since its inception in 1980, the volunteers of Make-A-Wish worldwide have helped make over 127,000 wishes come true. In Canada, there are eight chapters and a national office. The Make-A-Wish Foundation exists for one purpose: to fulfill the special wishes of children from ages 3 through 17 who have life-threatening illnesses.
