News

Seattle's Mad Pizza deploys Ctuit business intelligence solution

January 18, 2012

Ctuit Software, a provider of business intelligence software for restaurants, announced that Seattle-based Mad Pizza has deployed Ctuit RADAR throughout its system.

Utilized as a central office solution, Ctuit RADAR enables the company's restaurant managers and operations team to communicate and understand important sales and trends for each location. The automated process consolidates historical data from multiple locations for analysis.

"Before Ctuit, we were manually entering information into spreadsheets on a daily basis. The entire process was tedious," said Christopher S. Doyle, vice president, Mad Pizza.

The solution pulls data such as labor costs, ticket averages and product mixes from the point-of-sale, providing management with detailed insight into sales and trends.

Being able to review sales and costs in Ctuit RADAR's web-based interface, Mad Pizza's management develops budgets by the week, month, quarter or year. In addition, the company monitors customer traffic for each location and determines if sales, traffic and check average are increasing together. By looking at these variables, Mad Pizza can launch a promotion to drive more traffic to meet sales projections.

"With Ctuit RADAR, we can analyze our dine-in and delivery businesses and review underperforming locations. Our restaurant managers can create a marketing promotion and by using the solution, determine whether or not that promotion has an impact to revenue," Doyle said.

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