Old Chicago moves south to Texas

August 11, 2010

Stefano’s, a franchisee of Old Chicago – a division of Colorado-based Rock Bottom Restaurants Inc. – has opened the franchisee’s first Texas Old Chicago in…

Tony’s Pizza creates destination website

August 11, 2010

Bolin Marketing’s digital team recently launched a redesign of the Tony’s Pizza website, tonys.com, on behalf of Schwan’s Food Company, makers of Tony’s Pizza.

NRA research finds customer loyalty programs gave restaurants competitive edge

August 10, 2010

According to a new survey by the National Restaurant Association, three-quarters of restaurant operator survey participants say guest loyalty programs helped…

Domino’s runs Facebook-heavy ‘extreme delivery’ promo

August 10, 2010

Domino's Pizza is once again delivering in unexpected ways, giving Facebook users the power to choose the company's next "Extreme Delivery." Now through August…

Pizza Hut rolls out deal for foursquare Mayors

August 8, 2010

Pizza Hut is announcing a promotion with location-based service foursquare, becoming one of the first pizza chains to launch a national promotion with…

Novak gets photo opp in Nicaragua

August 8, 2010

David Novak, CEO of Yum! Brands Inc., helped to prepare and serve meals to children at the El Hular Abajo community school in Matagalpa, Nicaragua, during a…

How Coca-Cola's mobile credit campaign could change QSR

By Gary Schwartz

Papa John's Specialty Pizza contestants promote their recipes

August 1, 2010

The finalists for Papa John's Specialty Pizza Challenge have started utilizing their $1,000 marketing budgets to help drive sales of their pizza recipes, now…

How hands-on should a C-level exec be?

by Matthew Loney — President, Stevi B's Pizza

In our latest "Ask the President" blog with Stevi B's president Matthew V. Loney, we asked how hands-on the executive level leadership major pizza companies…

Opinion: Why mobile coupons are not the answer

By Jeff Weidauer

CPK resurrects Thank You Card

July 28, 2010

California Pizza Kitchen Inc. has relaunched its ambitious Thank You Card Program, whose lapse partially contributed to recent lackluster comps, according to…

Knotice unveils new direct digital marketing tools for restos

July 27, 2010

Knotice, a provider of on-demand software and services that maximize the ROI of direct digital marketing through process automation, increased relevance, and…

Domino’s awards ‘World’s Fastest Pizza Maker’ to UK franchisee

July 22, 2010

Domino's Pizza has named Pali Grewal the 2010 World's Fastest Pizza Maker. Grewal, a Domino's World's Fastest Pizza Maker from the United Kingdom, made three…

Look like a fast casual, fast

Are you a tired pizza chain looking to reinvent yourself? It's the small things that count.

Flickr to Punch Pizza: Don’t put your coupons on our site

July 21, 2010

Punch Pizza's most recent e-mail to customers divulged a fallout between the Neapolitan pizza brand and the social networking site it was using to post coupons…

Will new ‘reverse Groupon’ platform benefit restaurants?

July 19, 2010

The restaurant industry is one of the most important to established group discount platform, Groupon. But what role will the sector play in a similar, but…

How family-oriented restaurants should approach menu labeling

President of a popular pizza chain shares strategies for softening the blow of big-calorie menu items for concerned parents.

Pizza Patron creates traffic craze with $2.99 12-incher

July 14, 2010

Last fall, Pizza Hut bet that $10 pizzas would help bring its sales out of a recession. Judging from the brand's rising same-store sales, the bet was a good…

Free pizza promo encourages trial, to-go orders

July 12, 2010

Stevi B's Pizza, the national premium pizza buffet restaurant, will hold its second annual Free Pizza Day on August 19. Beginning at 6 p.m. that day, Stevi B's…

Advertising that delivers

Pizzerias may not have tapped this method of mobile marketing. Hint: It doesn't involve a smartphone.