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Marketing News & Media

New mobile survey solution to help restaurants 'quickly address customer complaints'

April 30, 2013

Maritz Research has launched a customer survey system designed for the food service industry. The solution, Capella Restaurant, is the newest addition to the…

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Chuck E. Cheese's ranked most kid-friendly restaurant

April 30, 2013

Chuck E. Cheese's has been named the No. 1 kid-friendly restaurant by Technomic's Consumer Restaurants Brand Metrics program, which compiles consumer data…

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5 reasons Millennials love pizza

by Jeff Fromm — Executive Vice President, Barkley

Pizza might be one of the most versatile ways to grab a quick bite to eat. It comes in takeout, delivery, dine-in, frozen and take-and-bake. Pizza is a staple…

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Study: Consumers want e-commerce, loyalty options from restaurants

April 30, 2013

A new survey from EMN8 shows that consumers want the option of ordering food online from their favorite QSRs.

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NRA Show will include marketing strategies session

April 29, 2013

Linda Duke, CEO of Duke Marketing LLC, will moderate a panel of three Marketing Executive Group (MEG) board members at the 93rd National Restaurant Association…

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Papa John's fans can earn loyalty points by watching TV

April 25, 2013

A new email campaign created by Papa John's in partnership with Viggle encourages users to "check-in" to their favorite TV shows and earn rewards from the…

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Pi Pizzeria seeking best home-brewed beer

April 25, 2013

Pi Pizzeria is hosting a contest for home brewers to see who can make the best High Alpha Ale. According to Tulsa World, the submissions must have an…

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Mellow Mushroom sending 'most interesting' photo winner on Mexican vacation

April 25, 2013

From now through May 5, participating Mellow Mushrooms are hosting the Ultimate Mellow Mexican Vacation contest, offering a trip for two to Mexico. Guests who…

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Yum! expects China recovery to take 6 to 9 months

by Alicia Kelso — Editor, QSRWeb.com

KFC and Pizza Hut U.S. sales soft in Q1; attributed to lack of innovation and value compared to competition.

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Patxi's Pizza hosting Boston Marathon fundraiser

April 24, 2013

Patxi's Pizza announced it will donate 10 percent of all proceeds from lunch, dinner, dine-in, carryout and delivery sales on May 2 to One Fund Boston, a…

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Pizza Hut goes after gamers with Xbox ordering app

April 23, 2013

Microsoft and Pizza Hut claim this is the first branded app to offer the ability of purchasing goods straight from a gaming console.

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Domino's social media campaign earns advertising award

April 22, 2013

Domino's Pizza's Voter Bootcamp social media campaign, created to complement the 2012 Presidential Election, has earned a Gold ADDY Award from then…

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Peter Piper Pizza unveils new design to appeal to younger generations

April 22, 2013

Phoenix-based Peter Piper Pizza has unveiled a new restaurant design created to appeal to young families.

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Count the restaurant industry among 'the helpers'

by Alicia Kelso — Editor, QSRWeb.com

As Boston and Texas taught us this week, when the dust of a tragedy clears, restaurants always find a way to pitch in.

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Papa John's launches campaign to fight childhood cancer

April 19, 2013

Papa John's has launched its Homers for Heroes campaign to fight childhood cancer. The chain will donate $100 for every homerun hit by a Louisville (Ky.) Bats…

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Lipton offers Tea Makeover to boost beverage sales

April 19, 2013

Lipton hopes its new Tea Makeover will make it easier than ever for restaurants — from large chains to small independent brands — to sell and market tea to…

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5 ways to turn customer complaints into incremental sales

Complaints can represent an opportunity for QSRs and fast casuals to bake social media deeper into the fabric of their organization and become more nimble.

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Shakey's Pizza Parlor testing smoothies

April 18, 2013

Shakey's Pizza Parlor announced on its Facebook page that it is testing strawberry/banana and mango smoothies.

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Toppers turns to Vine for Topperstix promotion

April 18, 2013

Toppers Pizza will be utilizing Vine to help celebrate its Worldwide Topperstix Day April 20 by giving its loyal customers the chance to call the shots.

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Subway, Papa John's ads resonate with Millennials, Gen Xers

April 17, 2013

New data released today by Nielsen shows that the top restaurant ads for Millennials in the first quarter were from Subway, Taco Bell and Sonic.

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