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Marketing News & Media

NRA 2012: Front Flip

Front Flip founder Sean Beckner talks about the new customer engagement platform created to help restaurant operators attract and retain guests. Front Flip was…

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Chuck E. Cheese's plans marketing makeover to reverse slipping sales

May 4, 2012

CEC Entertainment Inc., parent company of Chuck E. Cheese's, reported its Q1 financial results Thursday, which included a drop in revenues and profit.

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Naked Pizza sponsors Foggy Awards for gluten-free leaders

May 3, 2012

Find Me Gluten Free, a gluten-free restaurant and business finder smartphone app, has announced the winners of the inaugural Foggy Awards – honoring leaders in…

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Get more out of the NRA Show through social media

by Lisa DiVirgilio

Your bags are packed and you're ready to head to the 2012 National Restaurant Association Show in Chicago May 5-8. You've probably made a list of those vendors…

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Papa John's finds success in local store marketing efforts

by Alicia Kelso — Editor, QSRWeb.com

During its Q1 earnings call, the company reiterated its premium positioning amidst a highly competitive, deep discounting segment.

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NRA partners with Kidzsmart to promote Kids LiveWell

May 2, 2012

As part of its ongoing efforts to promote its Kids LiveWell program, the National Restaurant Association has announced a new partnership with Kidzsmart…

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Chuck E. Cheese's reportedly agrees to $10 prize limit in Calif.

May 2, 2012

A story published in a newsletter titled The Redemption Report claims that CEC Entertainment Inc., Chuck E. Cheese's parent company, has agreed to help…

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CiCi's Pizza introduces new pizza, tagline

May 2, 2012

CiCi's Pizza has introduced the newest pizza on its buffet, The Meltdown, made with Parmesan, Romano and mozzarella cheeses, a signature Italiano sauce and…

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Domino's international division surpasses domestic footprint

by Alicia Kelso — Editor, QSRWeb.com

Company's Q1 promotional focus was on side items, driving tickets and store profits.

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West Virginia pizzeria crowdsources for new name

May 1, 2012

A Fayetteville, W. Va., pizzeria is hosting a contest to come up with a new name as it plans for expansion.

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Market Force study shows companies wield social media influence

April 30, 2012

Social media posts by businesses influence consumers’ buying decisions as much as their friends’ posts do, according to a new study from Market Force…

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Webinar covers big data to drive consumer behavior

April 30, 2012

The use of big data to drive customer behavior has been implemented by retailers and restaurants nationwide looking to increase loyalty, retention and to drive…

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Uno's offering discounts throughout May

April 30, 2012

Throughout May, Uno's is hosting a celebration each week to honor local heroes. The celebrations will include a 15-percent discount.

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Pizza Hut India introduces iPan Pizzas

April 27, 2012

Pizza Hut Delivery (PHD) in India promoted its new iPan pizzas with a Bhook Patrol bus and flash mob in Gurgaon this week.

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Pizza Hut Middle East adds cheeseburgers, chicken to crust

April 25, 2012

While Pizza Hut just brought back its popular limited-time offering of Cheesy Bites pizza – with a crust of 28 cheese-filled bites – the company's…

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Pizza Ranch signs partnership with Minnesota Twins

April 24, 2012

Iowa-based Pizza Ranch has announced a one-year partnership with the Minnesota Twins for the 2012 baseball season.

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Pizza Hut brings back Cheesy Bites crust

April 24, 2012

Pizza Hut has announced the return of its popular Cheesy Bites Pizza. With a crust that features 28 cheese-filled morsels that can be pulled, dipped and…

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Canadian Topper's Pizza selects SickKids Foundation as charity

April 24, 2012

Ontario-based Topper's Pizza has teamed up with the SickKids Foundation as part of the company's corporate social responsibility program.

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If it's Monday, this must be meatless

by Betsy Craig — pres, menutrinfo.com

While diners can see some personal benefits — like weight loss — from a Meatless Monday regime, restaurants can see some real bottom-line benefits.

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Study: Price point inclusion drives successful QSR advertising

April 19, 2012

Phoenix Marketing International has found that the inclusion of specific pricing is a key factor of high performing quick-service restaurant advertising.

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