Video

Millennial marketing guru gives sneak peek of Fast Casual Executive Summit keynote

May 6, 2013

Creating brand fans out of Millennials -- consumers ages 18 to 34 -- is key for every restaurant's success. Jeff Fromm, millennial expert and 2013 Fast Casual Executive Summit keynote speaker, chats with Cherryh Butler, senior editor of FastCasual.com, on how he'll teach restaurant operators to engage the group that numbers 80 million and represents more than 21 percent of consumer spending.

Jeff's keynote "Millennials: Now Seating 80,000,000" will provide attendees with tools to guide their thinking for the future and help ensure they are marketing to this undeniably powerful demographic.