Article

The incredible growing menu: Taking your digital system chain-wide

As digital menus become the new standard at quick-service restaurants — both inside and at the drive-thru — it’s becoming increasingly critical to make these systems not only scalable to the chain, but also reliable and effective.

October 5, 2016 by S.A. Whitehead — Food Editor, Net World Media Group

As digital menus become the new standard at quick-service restaurants — both inside and at the drive-thru — it’s becoming increasingly critical to make these systems not only scalable to the chain, but also reliable and effective. 

Join a digital menu guru from Wand Corp. and a marketing pro from Texas Dairy Queen restaurants in an Oct, 20 webinar and find out how they worked together to design, implement and make digital menus work for the chain's locations and customers all across the sprawling state. You'll see how they combined strong campaign content management chain-wide, and made it easily and effectively customizable in order to feature LTOs and individual menu offerings at locations across the Lone Star State.  

At this one-hour free webinar, you'll learn: 

• effective menu layout and design;
• dayparting and campaign set-up;
• LTOs, promotions and animation strategies;
• franchisee customization management; and
• staffing and resource support options.

Whether you're just considering digital menu systems, or are in the thick of a multi-unit rollout, this webinar can help you make the right choices and use a dynamic communication and marketing tool to your maximum advantage.

Further details about this webinar and registration information are provided below. You'll get 60 minutes of expert guidance from a restaurant digital menu powerhouse and Texas DQ's in-house marketing agency, Red Spoon TX. They'll show you how they got the state's DQ menus up and running with all the dazzle, marketing magic and flexibility that these systems provide. 

Who:      Wand Corp. Sales Engineer Gary Hoover and Texas Dairy Queen Senior Digital Media Director Gilbert Torres
What:     The Incredible Growing Menu — Taking your digital menu system chainwide
When:    Thursday, Oct. 20, 3 p.m. EDT
Where:  Wherever you and your mobile device are
Why:      Digital menus will soon be the industry standard. Do you know how to make your system work all across your chain?
How:       Register here

About S.A. Whitehead

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Pizza Marketplace and QSRweb editor Shelly Whitehead is a former newspaper and TV reporter with an affinity for telling stories about the people and innovative thinking behind great brands.