Self-order kiosks give staff more time, diners more control

by Chris Gilder — Founder/CEO, Meridian

Quick service and fast casual restaurants are increasingly enjoying the benefits of self-order kiosks.

Pizza Pie bakes up ROI with loyalty kiosks

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Kiosks in the restaurant sphere are a big hit due to their ability to draw in customers. One pizza franchise saw firsthand how effective a kiosk campaign can…

How using customer data will make you a better marketer

by Dave Bennett — President & CEO, Mirus Restaurant Solutions

Marketing sometimes gets a bad rap as being immeasurable fluff, but no one can argue with marketing built on factual data that can also be measured.

College kids still love fast food, but they're pickier than ever

by S.A. Whitehead — Food Editor, Net World Media Group

Today's coeds have high expectations for even the fastest food that they order.

Online or offline: Ways your restaurant can tap into Pokemon Go craze

by Seshu Madabushi — Founder & CEO, mKonnekt

In the annals of gaming history, this summer will go down as the summer of Pokemon Go. The augmented reality game has players worldwide out on the streets and…

Should you switch to fully digital or combination digital and printed menu boards?

by Scott Sharon — CEO, START

Switching from static menu boards to new digital menu boards is a big step for restaurant operators. Digital menu boards have more components, are more costly…

Massive Big Food study holds lessons for restaurant industry today

by S.A. Whitehead — Food Editor, Net World Media Group

American Big Food is losing market share like someone just pulled the plug from its collective bathtub, according to a newly published study on the state of…

Should franchisors rethink employee training under the NLRB cloud?

by Tim Tang — Business Technologist, Hughes

Using a networked, digitally driven, consumer model for employee training can turn employees into eager directors of their own professional development without…

'Do you want fries and a fill-up with that, sir?' C-stores compete for restaurant business

by S.A. Whitehead — Food Editor, Net World Media Group

As if the restaurant business weren't competitive enough already, now it appears that convenience stores want in on the action, too. There's no telling how…

How to generate enthusiasm for your hiring process

by Jennifer Yugo, Ph.D. — Principal Consultant, Engaging Business Communications

Designing a unique and effective hiring process may seem challenging, but the hard part actually begins after implementation. There are several principles to…

Big reasons why big data can vastly improve marketing efforts

by Susan Lietz — SVP, MarComm, Tapad

We all know the big, failed product launches, especially those from companies known for marketing greatness like New Coke, the Arch Deluxe and Orbitz soda.

5 great ways paid social ads can equal more restaurant reviews

by Alex Membrillo — CEO, Cardinal Web Solutions

It's no secret that online reviews can be very beneficial for a restaurant's reputation and business. But many restaurateurs are not aware that they can use…

What's it worth to dress like me? About $8 million if you're Chick-fil-A

by Eli Portnoy — CEO, Sense360

Chick-fil-A conducted its annual Cow Appreciation Day about a month ago, on July 12. If you're not familiar with this event, it's an annual rite at the chain…

Why universal POS technology makes all the difference in franchising

Traditionally, franchisors received self-reported metrics from franchisees, making inventory management and sales analysis an unnecessarily lengthy process. To…

5 questions for diners making the digital switch

by Jackie Berg — mArketing director, olo

As we cruise through 2016, with nearly 80 percent smartphone adoption, there is little debate: A restaurant brand's digital program is now of paramount…

Pssst... QSR execs, got 10 minutes?

by S.A. Whitehead — Food Editor, Net World Media Group

QSRWeb is seeking answers to its annual state of the industry survey.

Would you like some kimchi in your burrito, sir? A look at Taco Bell's innovation process

by S.A. Whitehead — Food Editor, Net World Media Group

The public relations folks at Yum! Brands recently took a moment to give us a peek inside their menu innovation process.

Learning from the best and the worst restaurant apps

Nearly half of the top 100 restaurant chains don't have a native app, even though consumers expect one. Gleaning wisdom from over 1 million app reviews has…

AI meets customer engagement: Creepy or necessary?

by S.A. Whitehead — Food Editor, Net World Media Group

A new artificial intelligence platform promises to engage diners in a caring way with very little thought and effort from restaurant operators.

3 types of rewards to increase employee satisfaction

By Autumn Manning, CEO of YouEarnedIt