Back to the Basics takes a deep look at the restaurant industry workforce
There's just under a million restaurants in the United States and 10 percent of the workforce is employed by the restaurant industry. Until now, no one has positively documented this massive industry we all interact with every day. In episode #046 of the Social Restaurant Podcast, I welcome Erle Dardick and Mike Tyler, the creators of Back to Basics, a restaurant documentary.
Erle, CEO of Monkey Media and writer of Back to Basics, is back on the show for the second time, the first being episode #013 on restaurant catering. Mike Tyler, CEO of War Room Inc., visits the show for the first time to talk about his directing of Back to Basics. You'll want to hear their thoughts on the restaurant industry and the unique perspective they've gained while making this film. Go ahead, turn up the speakers, click play and listen to episode #046 of the Social Restaurant Podcast.
What you'll learn during the interview
- Earl and Mike's inspiration for Back to Basics
- How Erle and Mike have found stories to tell in the film
- How Back to Basics contrasts other restaurant films
- How video can help your brand tell a story
Nate Riggs / Nate Riggs is the president of NR Media Group, a firm specialized in content marketing and new media programs for mid-sized and large companies that have included Bob Evans Restaurants, Donatos Pizza, and many others. He also produces the Social Restaurant Podcast and This Week in Restaurant Technologies.